How to Win #screenshotsaturday Featured Image

How to Win #screenshotsaturday

If you're developing a game and looking to build a community from day 1, you've probably heard about #screenshotsaturday. If not? Well, this article has everything you need to dive in right away. We'll cover what #screenshotsaturday is, why it...
Top Ten Game Streamers on Twitch Featured Image

Top Ten Video Game Streamers on Twitch

Video game live streaming is exploding, making it an exciting time to be in the video game industry. According to Statistica, 8.8 billion hours of video game live streams were watched worldwide in the first quarter of 2021. That's up...
How to Recognize Video Game Key Scammers OG

How to Recognize Video Game Key Scammers

Liars, thieves, con-artists, deadbeats. Regardless of what you call them, they all use deception to get what they want. Unfortunately, scammers will always be looking to take advantage of generosity when there’s cool stuff to review or get access to....
7 Secrets to Creating a Steam Page that Sells

7 Secrets for Creating a Steam Page That Sells

You’re developing your first game, and you’ve chosen Steam as a platform for release. Excellent choice! Steam has over 62 million daily active users, making it an ideal channel to boost exposure, fans, and sales. But to make the most...
10 Video Game Influencers to Watch for in 2022

Top 10 Up-and-Coming Video Game Influencers To Watch for in 2022

Partnering with video game influencers is one of the fastest-growing marketing trends in the video game industry today. Why? Because influencer marketing works. In this article, we’re going to talk about why you should consider influencer marketing for your next...
7 PR Mistakes to Avoid During Your Video Game Launch - Uberstrategist

7 PR Mistakes to Avoid During Your Video Game Launch

The video game industry is somewhat notorious for PR mistakes and failures.  However, it’s the smaller PR mistakes that are made every day which can compromise the success of your video game launch. Here’s the thing; everyone makes mistakes. Even...
4 Key Things to Consider When Attending an In-Person Trade Show - UberStrategist Blog

4 Key Things to Consider When Attending an In-Person Trade Show

Tradeshow season is upon us once again. Now that the world is starting to open up, we’re seeing a return to physical trade shows like Game Developers Conference (GDC), PAX, and EGX. Before you attend your next in-person trade show,...
how to boost your video marketing strategy with influencers - uberstrategist

How to Boost Your Video Marketing Strategy with Influencers

Over the past few years, influencer marketing has exploded as one of the most effective methods of raising brand awareness and increasing consumer engagement in an increasingly competitive marketplace. With people spending hours on their phones watching gaming and lifestyle...
writing the perfect press release - uberstrategist

8 Key Elements to Consider for Writing the Perfect Press Release

When launching a new game, it’s essential to pick up as much media coverage as possible to help boost sales for a successful launch. One of the best ways to do that is through a press release. But, like everything,...
5 Things to Consider When Adding Influencer Marketing to Your Video Game Marketing Strategy  - feature image

5 Things to Consider When Adding Influencer Marketing to Your Video Game Marketing Strategy 

Over the last few years, we've seen a shift in how video game publishers are marketing new games and bringing them to the market. One of the biggest shifts is the use of Influencer Marketing as a part of the...