Exhibiting at trade shows can be a great way to showcase your brand, connect with potential customers, and build relationships with industry leaders. However, it’s not without its own set of challenges. From standing out in a crowded exhibit hall to effectively engaging with attendees, there are a lot of factors to consider when planning […]

So, you’ve landed your ideal PR agency (maybe it’s us!), and you’re wondering how to get the biggest bang for your buck and nurture the kind of relationship that will yield great results. First off, congratulations are in order. Not only have you made the wise move to hire a PR firm, but you’re also […]

“Why are they like this?” If you’re a community manager, this question probably enters your head more times in a week than you’d like to admit. The reality is that there is no perfect community and so few examples of how to run and curate the ideal model audience. The other tough-to-face truth of community […]

When contacting the media, it’s important to determine what type of PR outreach is most relevant for what you’re trying to accomplish so you can choose the best way to reach out. Several ways to offer information to your contacts include email pitches, press releases, media alerts, and direct messages. This article will review the […]

You’ve worked hard on your game, secured a spot at a trade show, and now, you’re ready to get it out in front of the media. While trade shows and events are great ways to get consumer feedback and wish lists, you’ll also want to capitalize on the media attention these events garner.  But how […]

Becoming an influencer is a dream gig for many people around the world. But if you’re looking to grow a following and make money at it, you must come at it with the right strategy. This article will help you because we’re sharing our top tips for video game influencers. You see, here at Uberstrategist, […]