Case Studies

Virtual Tabletop and Videogame Hybrid Platform Unveiling Campaign

ONE MORE MULTIVERSE

CAMPAIGN OVERVIEW

Multiverse, Inc. engaged UberStrategist to plan and execute a PR campaign for the unveiling of One More Multiverse, a new virtual tabletop featuring videogame-styled elements, for playing tabletop roleplaying games online. Our outreach focused on announcing the product’s upcoming beta, and later, the company’s Series A funding round. The unveil announcement was launched as a limited-time exclusive with Tier-1 publication Bleeding Cool, then shared widely, receiving a total of 13 pieces of coverage, for a potential reach of 31.1 million. We secured a limited exclusive with Forbes for The Series A announcement, along with newswire distribution to targeted B2B media.

OUR RESULTS

    • Secured more than 60 pieces of coverage
    • Reached an audience in excess of 8.7 billion
    • Coverage appeared on over 20 top-tier outlets including Bleeding Cool, Forbes, Dicebreaker, Tom’s Hardware, Yahoo! Business, GamesIndustry.biz, and Geek Native

This is an amazing find of a game for people who are looking for something like RPG Maker but want to convert it toward a tabletop setting.

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