Blog

21 event marketing strategies gaming event 2024 - ÜberStrategist Video Game PR and Marketing

Top 21 Event Marketing Strategies for 2024 to Boost Your Gaming Event Presence

As we step into 2024, the gaming industry's landscape is evolving rapidly, presenting both unprecedented challenges and opportunities in event marketing. Whether it's leveraging emerging technologies or tapping into the vibrant gaming community, understanding these dynamics is crucial for standing...
5 Best Practices for Working with a PR Agency OG

5 Best Practices for Working with a PR Agency

So, you've landed your ideal PR agency (maybe it's us!), and you're wondering how to get the biggest bang for your buck and nurture the kind of relationship that will yield great results. First off, congratulations are in order. Not...
To Block or Not to Block Featured Image

To Block or Not to Block: The Community Management Conundrum

"Why are they like this?" If you're a community manager, this question probably enters your head more times in a week than you'd like to admit. The reality is that there is no perfect community and so few examples of...
What Are the Different Types of PR Outreach (and When to Use Them) Open Graph

What Are the Different Types of PR Outreach (and When to Use Them)

When contacting the media, it's important to determine what type of PR outreach is most relevant for what you're trying to accomplish so you can choose the best way to reach out. Several ways to offer information to your contacts...
Top Tips for Video Game Influencers Featured Image

Top Tips for Video Game Influencers

Becoming an influencer is a dream gig for many people around the world. But if you're looking to grow a following and make money at it, you must come at it with the right strategy. This article will help you...
Finding Your Voice on Social Media Featured Image

Finding Your Voice on Social Media

Nowadays, many brands with a strong social media presence seem to be vying for the number one most unique "corporate personality." For most, Wendy's probably comes to mind, with their witty banter with other brands, cheeky responses to customers and...