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21 event marketing strategies gaming event 2024 - ÜberStrategist Video Game PR and Marketing

Top 21 Event Marketing Strategies for 2024 to Boost Your Gaming Event Presence

As we step into 2024, the gaming industry's landscape is evolving rapidly, presenting both unprecedented challenges and opportunities in event marketing. Whether it's leveraging emerging technologies or tapping into the vibrant gaming community, understanding these dynamics is crucial for standing...
5 Best Practices for Working with a PR Agency OG

5 Best Practices for Working with a PR Agency

So, you've landed your ideal PR agency (maybe it's us!), and you're wondering how to get the biggest bang for your buck and nurture the kind of relationship that will yield great results. First off, congratulations are in order. Not...
What Are the Different Types of PR Outreach (and When to Use Them) Open Graph

What Are the Different Types of PR Outreach (and When to Use Them)

When contacting the media, it's important to determine what type of PR outreach is most relevant for what you're trying to accomplish so you can choose the best way to reach out. Several ways to offer information to your contacts...
How to Get Media Attention During a Trade Show OG

How to Get Media Attention During a Trade Show

You've worked hard on your game, secured a spot at a trade show, and now, you're ready to get it out in front of the media. While trade shows and events are great ways to get consumer feedback and wish...
Finding Your Voice on Social Media Featured Image

Finding Your Voice on Social Media

Nowadays, many brands with a strong social media presence seem to be vying for the number one most unique "corporate personality." For most, Wendy's probably comes to mind, with their witty banter with other brands, cheeky responses to customers and...
How to Win #screenshotsaturday Featured Image

How to Win #screenshotsaturday

If you're developing a game and looking to build a community from day 1, you've probably heard about #screenshotsaturday. If not? Well, this article has everything you need to dive in right away. We'll cover what #screenshotsaturday is, why it...