Next evolution of influencer marketing gamifies “dares” to boost engagement, grow value, and help creators reward their fans.
Dare Drop — a platform that changes the way fans interact with content creators — today revealed three benefits that publishers and developers have seen using Dare Drop. These benefits include better results for publisher spending on influencers, the ability to create long-form dares to boost engagement, and nurturing an always-on approach that continues to grow as the games played receive expanded downloadable content (DLC) and updates.