What Are the Different Types of PR Outreach (and When to Use Them) Open Graph

What Are the Different Types of PR Outreach (and When to Use Them)

When contacting the media, it’s important to determine what type of PR outreach is most relevant for what you’re trying to accomplish so you can choose the best way to reach out. Several ways to offer information to your contacts include email pitches, press releases, media alerts, and direct messages. This article will review the…
How to Get Media Attention During a Trade Show OG

How to Get Media Attention During a Trade Show

You’ve worked hard on your game, secured a spot at a trade show, and now, you’re ready to get it out in front of the media. While trade shows and events are great ways to get consumer feedback and wish lists, you’ll also want to capitalize on the media attention these events garner.  But how…
Top Tips for Video Game Influencers Featured Image

Top Tips for Video Game Influencers

Becoming an influencer is a dream gig for many people around the world. But if you’re looking to grow a following and make money at it, you must come at it with the right strategy. This article will help you because we’re sharing our top tips for video game influencers. You see, here at Uberstrategist,…
Finding Your Voice on Social Media Featured Image

Finding Your Voice on Social Media

Nowadays, many brands with a strong social media presence seem to be vying for the number one most unique “corporate personality.” For most, Wendy’s probably comes to mind, with their witty banter with other brands, cheeky responses to customers and fans, and generally odd-yet-charming social presence. While this strategy may work for long-established brands and…
How to Win #screenshotsaturday Featured Image

How to Win #screenshotsaturday

If you’re developing a game and looking to build a community from day 1, you’ve probably heard about #screenshotsaturday. If not? Well, this article has everything you need to dive in right away. We’ll cover what #screenshotsaturday is, why it matters for game developers, and how you can create a winning #screenshotsaturday tweet. Let’s get…
Top Ten Game Streamers on Twitch Featured Image

Top Ten Game Streamers on Twitch

Video game live streaming is exploding, making it an exciting time to be in the video game industry. According to Statistica, 8.8 billion hours of video game live streams were watched worldwide in the first quarter of 2021. That’s up from only 4.9 billion in 2020. Check it out in graph form here, and you…
What Are the Different Types of PR Outreach (and When to Use Them) Open Graph

What Are the Different Types of PR Outreach (and When to Use Them)

When contacting the media, it's important to determine what type of PR outreach is most relevant for what you're trying to accomplish so you can choose the best way to reach out. Several ways to offer information to your contacts...
How to Get Media Attention During a Trade Show OG

How to Get Media Attention During a Trade Show

You've worked hard on your game, secured a spot at a trade show, and now, you're ready to get it out in front of the media. While trade shows and events are great ways to get consumer feedback and wish...
Top Tips for Video Game Influencers Featured Image

Top Tips for Video Game Influencers

Becoming an influencer is a dream gig for many people around the world. But if you're looking to grow a following and make money at it, you must come at it with the right strategy. This article will help you...
Finding Your Voice on Social Media Featured Image

Finding Your Voice on Social Media

Nowadays, many brands with a strong social media presence seem to be vying for the number one most unique "corporate personality." For most, Wendy's probably comes to mind, with their witty banter with other brands, cheeky responses to customers and...
How to Win #screenshotsaturday Featured Image

How to Win #screenshotsaturday

If you're developing a game and looking to build a community from day 1, you've probably heard about #screenshotsaturday. If not? Well, this article has everything you need to dive in right away. We'll cover what #screenshotsaturday is, why it...
Top Ten Game Streamers on Twitch Featured Image

Top Ten Game Streamers on Twitch

Video game live streaming is exploding, making it an exciting time to be in the video game industry. According to Statistica, 8.8 billion hours of video game live streams were watched worldwide in the first quarter of 2021. That's up...
How to Recognize Video Game Key Scammers OG

How to Recognize Video Game Key Scammers

Liars, thieves, con-artists, deadbeats. Regardless of what you call them, they all use deception to get what they want. Unfortunately, scammers will always be looking to take advantage of generosity when there’s cool stuff to review or get access to....
7 Secrets for Creating a Steam Page That Sells OG

7 Secrets for Creating a Steam Page That Sells

You’re developing your first game, and you’ve chosen Steam as a platform for release. Excellent choice! Steam has over 62 million daily active users, making it an ideal channel to boost exposure, fans, and sales. But to make the most...
10 Video Game Influencers to Watch for in 2022

Top 10 Up-and-Coming Video Game Influencers To Watch for in 2022

Partnering with video game influencers is one of the fastest-growing marketing trends in the video game industry today. Why? Because influencer marketing works. In this article, we’re going to talk about why you should consider influencer marketing for your next...
7 PR Mistakes to Avoid During Your Video Game Launch - Uberstrategist

7 PR Mistakes to Avoid During Your Video Game Launch

The video game industry is somewhat notorious for PR mistakes and failures.  However, it’s the smaller PR mistakes that are made every day which can compromise the success of your video game launch. Here’s the thing; everyone makes mistakes. Even...