MAINGEAR
CAMPAIGN OVERVIEW
Custom PC builder MAINGEAR hired us to help elevate its North American brand reputation and awareness for its expanding lineup of computer systems, gaming accessories, and lifestyle merchandise. We assisted with the launch of the company’s VYBE and RUSH desktop refreshes, ELEMENT and VECTOR laptops, PRO WS workstation, and MAINGEAR gaming lifestyle products — FORMA chairs and Classic Backpack.
In addition to securing numerous high-profile exclusive features, leading product round-up inclusions, and multiple award-winning and “best of” designations, we also negotiated several top-tier influencer activations (organic and sponsored) with channels such as Matthew Moniz, Linus Tech Tips, SnazzyLabs, and randomfrankp.
OUR RESULTS
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- Significantly Expanded Maingear’s Presence in the Media, Securing 470+ News Stories and 30 Positive Reviews
- Reached an Audience of Roughly 29.6 Billion
- Notable Top-Tier Coverage from Business Insider, CNET, Engadget, Fox News Radio, Forbes, PC Gamer, Tom’s Hardware, and Windows Central
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Maingear has taken their proven design approach mobile, collaborated with chip-giant Intel, and produced a brand-new gaming notebook – dubbed the Element – packed with some of the most powerful hardware currently available.
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