ONE MORE MULTIVERSE
CAMPAIGN OVERVIEW
Multiverse, Inc. engaged UberStrategist to plan and execute a PR campaign for the unveiling of One More Multiverse, a new virtual tabletop featuring videogame-styled elements, for playing tabletop roleplaying games online. Our outreach focused on announcing the product’s upcoming beta, and later, the company’s Series A funding round. The unveil announcement was launched as a limited-time exclusive with Tier-1 publication Bleeding Cool, then shared widely, receiving a total of 13 pieces of coverage, for a potential reach of 31.1 million. We secured a limited exclusive with Forbes for The Series A announcement, along with newswire distribution to targeted B2B media.
OUR RESULTS
-
- Secured more than 60 pieces of coverage
- Reached an audience in excess of 8.7 billion
- Coverage appeared on over 20 top-tier outlets including Bleeding Cool, Forbes, Dicebreaker, Tom’s Hardware, Yahoo! Business, GamesIndustry.biz, and Geek Native