Case Studies

Long-Term PR and Influencer Support for Leading Indie Publisher

ASSEMBLE ENTERTAINMENT

CAMPAIGN OVERVIEW

Multi-award-winning German publisher Assemble Entertainment hired us for a turn-key PAX West activation and launch campaign for the latest Leisure Suit Larry installment. Since then, Assemble has steadily expanded our scope, trusting us as their PR and influencer agency for the Americas and select territories in Asia, Oceania, and Western Europe.

In addition to guiding PR strategy, we’ve collaboratively drafted and distributed announcements, pitched exclusives, placed features, and supported nearly a dozen highly successful game launches, including full (p)review cycles. We’ve also provided business development and facilitated their physical and virtual event participation.

Leading gaming outlets PC Gamer, Windows Central, IGN (multi-region), GamesRadar, Vandal, TechTudo, Android Police, 4gamer Japan, Jeux Video, Nintendo Life, Screen Rant, Playground, Pocket Gamer, and Rock Paper Shotgun have covered Assemble.

OUR RESULTS

    • 2,200+ articles and pieces of streamed content
    • 1.1 billion eyeballs saw our roguelite zombie survival Deadly Days launch campaign
    • Our Lovecraft-inspired The Innsmouth Case launch campaign reached over 184 million

Endzone: A World Apart has the potential to be the best apocalypse simulator ever

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