PHANTOM COMPASS
CAMPAIGN OVERVIEW
Critically acclaimed Canadian developers Phantom Compass approached up to support the announcement and ongoing campaign for their upcoming pinball-meets-RPG Rollers of the Realm: Reunion — the successor to their previous game, the fan-favorite Rollers of the Realm. In addition to securing multiple early reveal exclusives and asset placements with top-tier media outlets, we coordinated multiple interviews and guest appearances on livestreams and podcasts. In lieu of tradeshow attendance, we coordinated an intimate and exclusive digital preview event, inviting a limited selection of top-tier press to meet with the executive team to get the first look at the game in progress.
OUR RESULTS
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- Secured 189 pieces of global coverage, 45 with top-tier outlets
- Reached a potential audience of over 1.32 billion
- Notable outlets that covered Rollers of the Realm: Reunion included: IGN, ScreenRant, Vandal, PlayGround, 3D Juegos, Shacknews, Gematsu, and Bleeding Cool
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